I love challenging myself, working with a team, hearing different perspectives, and learning new concepts and skills. These traits have served me well, and have helped me find unique projects where I can contribute writing, editing, and consulting skills. Over my 15-year career, I have worked with so many amazing people and organizations - too many to name here. Here are just a few to give you an idea of my versatility.
Mountain Hardwear - Long-term contract working independently and creatively on multiple projects for this leader in the industry. My work included writing ambassador profiles, creating blog and website content, editing and writing catalog copy, advising staff about messaging, voice, and timing of marketing appears, and launching the Impact Intitiave, an extremely successful campaign. See my work for the Impact Initiative here.
Patagonia, Inc. - Long-term contract writing and editing copy and stories for the website and catalogs. Ensured correct “voice” for all stories and focus on highlighting Patagonia’s commitment to environmental, corporate and social responsibility. Highlights of my work included: interviewing ambassadors and creating bios; researching and writing informative signs that would highlight the historic parts of each building and the sustainability measures of each store; conceptualizing creative additions to support stories in the catalog including this one-pager about trees.
United Nations - Offered technical guidance, consulting, and writing and editing assistance for educational products meant to help nations address conservation challenges, such as climate change, combating illegal wildlife trade, and the role of gender equality in conserving biodiversity. Highlights included working with a global team to translate complex topics into easily understandable pieces, developing e-learning opportunities for people around the world, and writing and editing reports that would guide public policy.
Adventure Travel Trade Association - Developed a strategic vision and campaigns to create a community of engaged responsible adventure travelers. Involved identifying our voice and developing relevant written and visual content.
Chaffee County Public Health - Fast-paced, intense position as COVID-19 Community Outreach Coordinator. Focused on coming up with an innovative strategy and creating positive working relationships to help a diverse group of business owners navigate a critical time in the pandemic. Involved crafting communications that broke down complex mandates and science into digestible pieces, innovating and launching a unifying campaign, responding to community complaints, conflict resolution, and consistent problem-solving.
Rios Libres - Co-founded a non-profit called Rios Libres to protect rivers in Chilean Patagonia from dams. Created a strategic vision, headed communications for the organization and wrote and produced two award-winning adventure environmental documentaries. Acted as Executive Director, Communications and Development Director, Grant Writer, Film Producer/Editor. Read more about this work here.